Key Takeaways
- Furnishing and styling an investment property leads to faster rentals, higher weekly rent, and fewer vacancy periods, significantly boosting your annual return.
- Well-chosen, professionally styled furniture improves perceived value, attracts better tenants, and encourages tenants to treat the property with care.
- Avoid common mistakes like mismatched furniture and incomplete decor – an all-in-one furnishing package from FurnishX ensures a cohesive, attractive, and practical space.
- The investment in quality styling and furniture can quickly pay off through increased rent, reduced vacancies, and potential tax depreciation benefits.
When it comes to investment properties, it’s no longer just about price or location.
Today’s tenants, especially professionals, expats, and short-term renters, are looking for lifestyle. The presentation of a space plays a significant role in how quickly it rents, how much it earns, and how tenants treat it.
A well-furnished, professionally styled property doesn’t just look appealing. It rents faster, commands higher weekly rent, and attracts tenants who are more likely to treat the space with care. This kind of strategic furnishing can significantly improve the overall performance of your investment.
Maximize your return with style - fast, affordable & styled for you.
The Return on Investment Is Clear
Consider this real-world example. An unfurnished two-bedroom unit rented for $580 per week and remained vacant for four weeks. After being furnished and styled, the same unit leased for $720 per week and was snapped up in just five days.
This difference adds up to an extra $140 per week, or roughly $7,000 in additional annual income. On top of that, the reduced vacancy period means fewer lost weeks of income each year. The financial benefits of furnishing are clear.
Why Fully Furnished Properties Outperform
Whether you’re targeting long-term tenants, corporate leases, or short-stay guests, there is a premium for fully furnished properties, especially those that feel thoughtfully designed and ready to move into.
Not all furniture performs equally well in a rental setting. The right pieces need to strike a balance between style, durability, comfort, and suitability for the specific layout of the property. It’s not about mimicking a showroom. It’s about creating a space that is practical, attractive, and suited to your target market.
FurnishX specializes in furnishing packages designed for Australian property investors. Every package is tailored to your layout and market, with services that cover everything from planning to final styling.
Common Mistakes That Undermine Value
Many investors make the mistake of buying individual pieces from different retailers, only to end up with mismatched styles and awkward proportions. Others rely on cheap furniture that seems appealing at first but wears out quickly under tenant use.
Some skip decorative elements like rugs, mirrors, or wall art, which leaves the space feeling cold or incomplete. Others try to manage everything themselves, thinking it saves money. In reality, the time and effort involved often outweigh the savings. A professional service can handle everything efficiently and at a predictable cost.
Why Styled Homes Get Treated Better
There is also a psychological factor to consider. When a property looks valuable and well cared for, tenants are more likely to respect it. A thoughtfully styled home creates a sense of pride and responsibility for the tenant.
Even if the rent is affordable, the perceived value of a nicely furnished space can lead tenants to treat it as a premium property. Cleanliness, maintenance, and long-term care often improve as a result.
Mark's story
Mark owns a two-bedroom apartment in Brisbane but struggled with long vacancy periods and low rent. He invested in basic furnishings himself, but the space felt cold and mismatched, and tenants often left early or left negative reviews.
Seeking a smarter solution, Mark opted for FurnishX's complete furnishing package tailored for rental properties. Within days, his apartment was fully styled with durable, attractive furniture, decor, and lighting. When it went back on the market, it rented within just five days at a higher rate - $720 per week instead of $580 - adding roughly $7,000 extra income annually. Plus, the space’s polished look led to better reviews, higher tenant respect, and longer stays. FurnishX transformed his property into a premium, hassle-free rental asset.
What You Get in a Furnishing Package
A complete investment property furnishing package typically includes lounge, dining, and bedroom furniture, as well as appliances, lighting, rugs, wall art, mirrors, and soft furnishings. It also covers delivery, assembly, installation, rubbish removal, and final styling to ensure the space looks great in photos.
Everything is designed to help your property stand out and rent quickly.
Calculating Your Return on Investment
You can estimate your return using a simple formula:
(Weekly Rent Increase multiplied by 52 Weeks) minus Furnishing Cost equals Annual Return on Investment.
For example, if furnishing raises your weekly rent by $100, that adds up to $5,200 per year. If the furnishing package costs $6,500, you would break even in about 15 months. After that, the additional rent becomes profit.
Furnished properties may also come with tax depreciation benefits. It’s a good idea to speak with your accountant about what you can claim.
What’s the ROI of Styling?
Styling your Airbnb pays off in many ways. Better photos mean higher click-through rates. A premium-looking space allows you to increase your nightly rate. Guests tend to treat styled homes with more care, which reduces turnover and wear-and-tear.
More importantly, beautifully styled spaces consistently get better reviews, which leads to Superhost status and greater visibility. All of these benefits combine to help your property achieve higher occupancy and outperform the competition.
Want to Maximize Your Property’s Potential?
- Reduce Vacancy
- Increase rental yield
- Attract better tenants
- Create a more valuable asset
...then it's time to furnish with purpose
Investment Property Styling FAQs
How does furnishing my investment property improve my rental income and occupancy?
Well-styled, quality furniture makes your property look more appealing online and in person, attracting tenants faster, commanding higher rent, and reducing vacancy periods.
What key elements are included in a FurnishX investment property package?
Packages typically include lounge, dining, and bedroom furniture, appliances, lighting, rugs, wall art, mirrors, soft furnishings, delivery, assembly, styling, and rubbish removal.
Can styling really impact the long-term care of my property?
Yes. A professionally styled space looks more valuable, promoting tenant pride and respect, which can lead to better maintenance and longer-term tenancies.
How quickly can I expect my property to be furnished with FurnishX?
Most properties are fully styled, installed, and ready to rent within just a few days to a couple of weeks, depending on the size of the project.
How do I calculate my ROI from furnishing my investment property?
Take the weekly rent increase from furniture and styling, multiply by 52 weeks, subtract the cost of furnishing, and evaluate the payback period. Plus, explore potential tax depreciation benefits with your accountant.
